How they're used

Martlets can be used on communications and marketing materials that are meant to be personable.

Internally, they can be used to help celebrate achievements, to have fun and to enliven standard pieces of internal communications and marketing.

Externally, martlets are used more selectively. Their use should serve a communication objective that aids or enhances the piece. They should not be used as a decorative element.

On the web, martlets appear under the secondary navigation on all new web templates. Core template users have the option of hiding them but core brand extensions do not.