United Way campaign kicks off

- Julie Sloan

Becky is a senior living alone in Victoria. She has mobility issues and trouble using her hands, which has made it difficult for her to prepare meals. With the help of the United Way’s More Than Meals hot meal delivery and companionship program, Becky can stay independent in her own home.

Tiffani was struggling with mental health issues and providing a stable home for her two children. Connections Place, funded by the United Way, provided her with a safe place to get help when she was in crisis and the counselling she needed to understand her mental illness and get back on her feet.

The United Way of Southern Vancouver Island partners with community organizations to help people like Becky and Tiffani–people in our communities who are struggling. COVID-19 has impacted the most vulnerable people in our cities the most, and you can help!

“Even small donations add up over time,” says Jennifer Vornbrock, UVic United Way campaign co-chair. “Making monthly payroll contributions is quick and easy to do, and can have a significant impact in helping us reach our fundraising goal and in supporting the many agencies and individuals in our region that rely on United Way for support.”

Here are some examples of what monthly payroll contributions can do:

  • $5/month can provide homeless adults with hot meals and a sense of belonging
  • $10/month can provide supplies for youth to prepare and maintain a community garden for youth food security
  • $20/month can provide isolated seniors with companionship and delivery of healthy meals
  • $50/month can provide youth with in-school suicide education and awareness training

This year’s campaign will support four areas of action: isolated seniors, families in need, diversity, equity and inclusion and mental health and addictions.  “Our campaign helps to change lives, and our contributions help to build a stronger and more resilient community,” says President Kevin Hall. “Donating to United Way is an impactful way to make a difference locally. Every dollar raised in our community stays in our community so please show your local love.”

The University of Victoria is a major contributor to local charities through the United Way, and since 1994, we have raised almost $5.5 million through our fundraising campaigns. Last year’s campaign raised more than $218,000 and earned UVic a United Way Spirit Award.

This year’s goal is $280K, and with your help we can reach that goal. Set up monthly payroll contributions.

Stay tuned for online and in-person events and great prizes during the campaign, which runs until March 2022.

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Keywords: United Way, philanthropy, community

Publication: The Ring

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