This website stores cookies on your computer. These cookies are used to collect information about how you interact with our website and allow us to remember your browser. We use this information to improve and customize your browsing experience, for analytics and metrics about our visitors both on this website and other media, and for marketing purposes. By using this website, you accept and agree to be bound by UVic’s Terms of Use and Protection of Privacy Policy.  If you do not agree to the above, you can configure your browser’s setting to “do not track.”

Skip to main content
Gustavson School of Business logo

Jordyn Hrenyk

Generic person image

Assistant Professor

Contact:
Office: BEC 442
ORCID:
0009-0000-2304-4442
Credentials:
BCom, University of Victoria; MSc in Management (Strategy), Queen’s University; PhD in Business Administration, Simon Fraser University
Area(s) of expertise:
Indigenous self-employment and values-aligned entrepreneurship, Indigenous research methodologies, Indigenization of the business school

Biography

Jordyn Hrenyk is an Indigenous (Michif) scholar originally from her home territory in Treaty 6, but she is grateful to live on the traditional territories of the Lekwungen Peoples of the Songhees and Esquimalt First Nations today.

In her research, Jordyn primarily studies Indigenous self-employment and values-aligned entrepreneurship. She is particularly focused on self-employment in creative industries, and is grateful to collaborate with many Indigenous artists from around Turtle Island in her research. In her work, she also focuses on Indigenous research methodologies, and she strives to support the ethical and effective use of Indigenous research methodologies in management and entrepreneurship research. Finally, Jordyn studies processes of Indigenization in the business school. Through her research, Jordyn seeks to generate community-grounded research findings, which make a positive difference both theoretically and in practice.  

Jordyn is a passionate advocate for Indigenous students in the business school. Her primary teaching interests are designing ethical organizations and values-based business, self-employment and entrepreneurship, and Indigenous business. Jordyn has many years of experience writing business case studies and case study writing, particularly writing case studies focused on Indigenous-owned businesses. She regularly collaborates with others on curriculum development, particularly when it comes to bringing Indigenous ways of knowing safely and effectively into business school classrooms.

Teaching

Courses taught

  • Entrepreneurship 101 (BCom)

Selected Publications

Journal Publications

Duran, S., Hrenyk, J., Sahinyazan, F. G., and Salmon, E. (2024). "Re-righting renewable energy research with Indigenous communities in Canada.". Journal of Cleaner Production, 141264: 1-10.

Hrenyk, J. and Salmon, E. (2024). “The Unstated Ontology of the Business Case Study: Listening for Indigenous Voices in Business School Curricula.” Academy of Management Learning & Education, 23(4): 529–553.

Hrenyk, J., Szymanski. M., Kar, A. and Fitzsimmons, S. R. (2016). “Understanding multicultural individuals as ethical global leaders.” In Advances in global leadership, pp. 57-78. Emerald Group Publishing Limited.

Hrenyk, J. and Grant, R. (2016). “Is 35 Million a Crowd?: An Exploration of Crowdfunding on Kickstarter Canada.” Journal of Strategic Innovation & Sustainability 11 (2): 38-58.

Chapters

Salmon, E. and Hrenyk, J. (Forthcoming). “A Return to Relationality: Recentering Indigenous Futures in Business Education”. Accepted for forthcoming edited volume, Indigenous Education in Business Schools. Eds.: John Borrows, Dara Kelly-Roy, Alexia McKinnon.

Hrenyk, J. (Forthcoming). “Data Mining in Indigenous Virtual Communities: The Case
for Indigenous Internet Research Protocols.” Accepted for forthcoming edited volume. Eds.: Jeffrey Ansloos, Ashley Caranto Morford, and Dave Gaertner.

Awards & Grants

Recognition & Awards

  • 2022 - Outstanding Reviewer Award, Administrative Sciences Association of Canada
  • 2016 - Alan Blizzard Award, Society for Teaching and Learning in Higher Education

Grants

  • 2024 - GATE (Institute for Gender and the Economy) Research Grant ($10,000), Funded by Rotman School of Management, University of Toronto, with Co-Investigator, Dr. Emily Salmon. 
  • 2019-2022 - Joseph-Armand Bombardier Canada Graduate Scholarship ($105,000), Funded by Social Sciences and Humanities Research Council (SSHRC)