Canada’s Most Trusted Brands 2023


Please note that 2023 is the final year of the Gustavson Brand Trust Index. While there will not be a new report available this year, our website will remain accessible until August 1, 2024. We appreciate the incredible engagement over the Gustavson Brand Trust Index’s successful 8 years.

Questions? Please contact gustavsontrust@uvic.ca.


Winner: 
Mountain Equipment Company

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2022 Rank: #8

Winner: 
Costco

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2022 Rank: #3

#3: CAA

 

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2022 Rank: #1

#3 Columbia

 

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2022 Rank: #14

#5 Toyota

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2022 Rank: #57

#5 Dyson

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2022 Rank: #8

#7 LEGO

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2022 Rank: #3

#7 BAND-AID

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2022 Rank: #2

#9 Dove

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2022 Rank: #30

#9 Four Seasons

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2022 Rank: #89

#9 IKEA

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2022 Rank: #14