Corporate Knights’ Better World MBA Ranking places the Peter B. Gustavson School of Business on top among Western Canada business schools

Corporate Knights' 2018 Better World MBA Ranking

Nov. 09, 2018, Victoria, BC – The Peter B. Gustavson School of Business has ranked First among business schools in Western Canada in the annual Corporate Knights Better World ranking of MBA programs, which assesses the integration of sustainability practices, research, and teaching among the world’s leading business schools.

The Corporate Knights ranking is calculated based on a school’s leadership in the field of sustainability, research and external engagement, and on the inclusion of sustainability and corporate social responsibility throughout the school’s core courses. The Gustavson School of Business finished 19th globally, climbing two spots from its 2017 ranking. The index assessed 141 business schools across 25 different countries.

“We are honoured to have made it on the Corporate Knights Better World MBA rankings once again” says Dr. Saul Klein, dean of the Gustavson School of Business. “Corporate Knights’ vision for integration between business and social responsibility resonates with the Gustavson ethos; that business thrives when doing well and doing good are both taken into consideration.”

Sustainability and corporate social responsibility are thoughtfully woven into all the Gustavson School of Business Masters’ programs, including the full-time and weekend MBA, the Master of Global Business, and the customized MBA for TELUS, all delivered through the Sardul S. Gill Graduate School. 84% of courses in Gustavson’s MBA program contain content on sustainability; ranging from topics on environmental pollution, human rights, carbon tax, and more. These programs, along with the school’s involvement with the Centre for Social and Sustainable Innovation (CSSI), the National Consortium for Indigenous Economic Development (NCIED), Pacific Institute for Climate Solutions (PICS), and the Victoria Forum have – at minimum – a 20 per cent incorporation of sustainability theory and practice in course content.

Gustavson School of Business is the world’s first business school to go carbon neutral, taking this up as a way to offset the frequent airplane travel that comes with being an internationally focused business school. To achieve carbon neutrality, Gustavson is investing in five carbon offset projects. In purchasing carbon offsets, the school enables projects that either effectively reduce the greenhouse gas emissions of current activities or remove from the atmosphere an equivalent amount of greenhouse gas produced by the school’s travel.

In addition, the annual Gustavson Brand Trust Index (GBTI), launched in 2015, measures more than 6,300 Canadian consumers’ opinions about 299 corporate and product brands across 26 categories. The survey assesses consumer levels of brand trust, including the role of corporate social responsibility. 


About the Peter B. Gustavson School of Business

The Peter B. Gustavson School of Business at the University of Victoria is dedicated to providing a non-traditional business education and a dynamic learning environment that develops principled managers and leaders who can drive innovation and social change. Located in Victoria, BC at the University of Victoria, Gustavson belongs to fewer than one per cent of the world's business schools that hold both AACSB (Association to Advance Collegiate Schools of Business) and EQUIS (European Quality Improvement System) accreditation.  The Peter B. Gustavson School of Business offers BCom, MBA, MGB, MM and PhD programs, has 100 international exchange partners, and celebrated its 25th Anniversary in 2015. For more information, visit


Media contacts:

Deepa Pillay, Beattie Tartan: 250-592-3838, 250-619-7110 (cell) or  

Krista Boehnert, Gustavson School of Business: 250-721-6630 or