The Whistler Chamber of Commerce and Gustavson School of Business’ “Whistler Experience” named a finalist for World Chamber Award

Sept. 21, 2017, Victoria, BC – The “Whistler Experience” community-wide customer service training program was a finalist for a World Chamber Award for Best Education and Training project at the International Chamber of Commerce Congress held in Sydney Australia this week. It was the only Canadian contender among the eighteen finalists.

The ‘Whistler Experience” was developed in partnership between the Whistler Chamber of Commerce and the Peter B. Gustavson School of Business at the University of Victoria.

“We are absolutely thrilled to have been recognized on the world stage for our Whistler Experience program,” said Dr. Saul Klein, Dean of the Gustavson School of Business. “We have worked hard with the Whistler Chamber to ensure that visitors to Whistler receive an unforgettable level of service. The program was established to address the resort’s need to deliver an extraordinary customer experience that matches its global positioning. The program ensures that customer service staff, from volunteers to business owners and managers, are committed to the consistent delivery of service excellence throughout the resort.”

When comparing the 2014-2015 to the 2015-2016 season – the former marking the inaugural season of the Whistler Experience training program – a significant increase in overall customer satisfaction was evidenced through 5,000 visitor surveys.

As a result of the new research- and science-based training program, Whistler staff are able to deliver world class service, build better relationships with tourists and sell more effectively.

Contact: Krista Boehnert (Associate Director, External Relations, Gustavson School of Business) 250-721-6630 or