Dr. Roy Suddaby Elected to Royal Society of Canada

Dr. Roy Suddaby, professor with the Peter B. Gustavson School of Business, is one of the University of Victoria’s two newest members of the Royal Society of Canada’s prestigious College of New Scholars, Artists and Scientists.

Recognized as one of the world’s most influential researchers in business and economics, Roy Suddaby is an expert on organizational and social change. He’s specifically interested in how organizations use symbolic resources—such as legitimacy, authenticity and history—to gain competitive advantage.

“For instance,” says Suddaby, “corporations are increasingly recognizing that their history is a competitive resource that they can use to their advantage. It can be used as a marketing tool to create a sense of identity for employees, or to gain an advantage over competitors by appearing environmentally sustainable (commonly known as greenwashing).”

Suddaby is recognized widely for his teaching and research contributions, and is among the Thomson Reuters group of academics who rank in the top one per cent of citations in their field. He’s published more than 40 research papers and book chapters and is a much sought-after speaker at leading business schools across Canada and the US.

To date, seven UVic scholars have been elected to the College of New Scholars, Artists and Scientists, which was created in 2014. College members participate on expert panels, mentor promising young scholars, and engage in RSC regional programming.

Contact: Krista Boehnert, Associate Director, External Relations  boehnert@uvic.ca