My research interests are at the interface of environmental, social, and personality psychology. I try to combine all three areas in studies of resource management, social judgment and cognition, nonverbal behaviour, and the perception of architecture. I also develop tools to measure personality, environmental, and social constructs. My goal is to combine these interests into studies that simultaneously advance theory and improve built and natural environments.
My lab, the Environmental, Social and Personality Psychology Lab, mainly focuses on environmental, social, and personality psychology, but is firmly committed to the idea that understanding and solving scientific and societal problems also requires knowledge and expertise from other social sciences, natural sciences, applied sciences, and policy experts.
For more information, see my Expertise Database profile.
Gifford, R. (2014). Environmental psychology matters. Annual Review of Psychology, 65, 541-580.
Gifford, R., & Nilsson, A. (in press). Personal and social factors in environmental concern and behavior. International Journal of Psychology.
Gifford, R., & Comeau, L. (2011). Message framing influences perceived climate change competence, engagement, and behavioral intentions. Global Environmental Change, 21, 1301-1307.
Gifford, R. (2011). The dragons of inaction: Psychological barriers that limit climate change mitigation and adaptation. American Psychologist, 66, 290-302.
Gifford, R. (2008). Toward a comprehensive model of social dilemmas. In A. Biel, D. Eek, T. Gärling, & M. Gustafsson (Eds.). New issues and paradigms in research on social dilemmas. Springer.
Gifford, R. (2007). Environmental psychology: Principles and practice (4th edition). Colville, WA: Optimal Books. (5th edition due out Spring 2014)