Expert Details


Communications and Marketing - University of Victoria

University Communications + Marketing

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Marketing expertise to achieve your goals

A strategic approach to marketing is a key element in achieving your objectives, whether they're enrolment, fundraising or simply awareness-related.

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Helping you reach your target audience online

Your online presence is a key part of your communications strategy, and we want to help you make it the most effective tool possible for the audiences you need to reach.

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Keeping UVic connected to the community

We collaborate with other units on campus and members of the media in order to promote UVic's reputation locally, provincially and globally.

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Professional photography at your fingertips

From professional photo shoots to stock UVic photography, our photographers are on campus, on scene, and happy to consult with you regarding your image requirements.

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Get noticed through great visuals

Good design is essential to good marketing. If it's not easy to read and aesthetically pleasing your audience is much less likely to read it.

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A fully integrated department

The integration of the Communications and Marketing departments into one unit creates a powerful new positioning resource for UVic. As we proceed with the development of a new institutional positioning statement and a communications and marketing plan, a combined unit provides both strong strategic leadership and effective tactical support to the university.

Our services

class=Creative Development
  • Conceptual idea generation
  • Graphic design
  • Typography, layout, imagery

class=Internal Communications
  • University publications
  • Speakers Bureau
  • Digital signage

screen"Internet Strategies
  • Social media leadership
  • Website planning & support
  • Web design & interaction
class=Media Relations & Public Affairs
  • Media resources
  • Communications planning
  • News & experts

class=Photo Services
  • Photo shoots
  • Stock photography
  • Grad portraits

class=Strategic Marketing
  • Market research & plans
  • Media/ad campaigns
  • Monitoring & evaluation

In 2014 we set out to deepen our understanding of why faculty, staff, students and partners choose UVic over other top Canadian and international universities. The culmination of those insights are three ingredients that define who we are today and set a bold path for how we will remain a university of choice in the future. We call it the UVic Edge.